Privacy Policy
We respect the information entrusted to us. This policy explains how SEQUENCE LABEL MANAGEMENT LTD. collects, uses, stores and shares personal information when you visit our website, make an enquiry or engage with our label management consultancy services.
Who We Are
This website is operated by SEQUENCE LABEL MANAGEMENT LTD., a company registered in England and Wales under company number 15559717. For the purposes of applicable data protection legislation, the company acts as the data controller for the personal information described in this policy.
Our services concern record label management consultancy, including operational reviews, release schedule planning, team workflow discussions, resource planning and tailored written management recommendations.
This policy applies when you browse our website, contact us, submit an enquiry, purchase a consultancy service or communicate with us in connection with an existing consultancy arrangement.
Information We Collect
We collect information that is relevant to responding to enquiries, arranging consultancy discussions, providing agreed services and maintaining appropriate business records.
Information you provide directly
- Contact details, such as your name, email address and telephone number.
- Business details, including your record label name, business name, role and relevant contact information.
- Enquiry details, including the consultancy service you are interested in, your current business stage, questions and stated requirements.
- Meeting preferences, availability and information needed to arrange an agreed face-to-face consultation.
- Consultancy materials you choose to provide, such as release schedules, operational descriptions, team responsibilities, project information and resource requirements.
- Correspondence, feedback and other information you voluntarily send to us during a business relationship.
Information collected through website use
Depending on the website configuration and the services enabled, technical information may be collected when you visit the website. This may include your IP address, browser type, device information, pages viewed, access times and basic diagnostic or security records.
Information relating to service orders may include order references, selected consultancy services, transaction status and relevant administrative records. Card security details are handled by the relevant payment service provider rather than being intentionally stored by us as full card details.
Please avoid including passwords, bank account access details or unrelated private information in enquiry forms or consultancy documents.
How We Use Information
Personal information is used only where it is relevant to a defined business or legal purpose. Depending on the circumstances, this may include:
- Responding to enquiries and requests for information.
- Understanding the requirements and circumstances described by prospective consultancy clients.
- Discussing service suitability, scope, availability and face-to-face meeting arrangements.
- Administering orders and maintaining records of agreed consultancy services.
- Reviewing information supplied for a consultancy and preparing the agreed written recommendations or management documents.
- Communicating about appointments, project information, document delivery and relevant service matters.
- Maintaining business, accounting and tax records where required.
- Maintaining website functionality, preventing misuse and investigating technical or security issues.
- Establishing, exercising or defending legal claims where reasonably necessary.
We do not use enquiry or consultancy information for unrelated purposes without first identifying an appropriate lawful basis and providing any further information required by law.
Lawful Grounds for Processing
We process personal information under the applicable lawful grounds provided by the UK General Data Protection Regulation and the Data Protection Act 2018. The relevant ground depends on the particular purpose.
Steps before entering into an agreement
We may use enquiry and contact information where necessary to take steps requested by you before entering into a consultancy agreement.
Performance of an agreement
Where you engage our services, we process relevant information as necessary to administer the arrangement, conduct the agreed consultation, prepare the agreed written materials and communicate about the service.
Legitimate interests
We may process limited information where necessary for legitimate business interests, such as responding to general business correspondence, maintaining website security, keeping appropriate administrative records and managing potential legal claims. We consider the effect on individuals and their rights before relying on this ground.
Legal obligations
Certain records may be retained or disclosed where necessary to meet applicable accounting, tax, company-record or other legal requirements.
Consent
Where consent is the appropriate lawful ground, we will request it for the relevant purpose. You may withdraw consent at any time. Withdrawal does not affect processing that took place lawfully before it was withdrawn.
Information Used for Consultancy
Our consultancy work may involve reviewing business information that you choose to provide about your record label and its operations. This can include release planning, internal responsibilities, operational arrangements, project priorities and available resources.
We use such information to understand the requirements discussed with you and prepare the written materials included within the agreed consultancy scope.
You should ensure that you are entitled to provide any information about employees, contractors, collaborators or other identifiable individuals. Where possible, use role descriptions or other non-identifying details instead of unnecessary personal information.
We ask that you do not provide special category personal data, confidential personal records or information about other individuals unless it is genuinely necessary and you have an appropriate basis to share it.
Consultancy information is treated as business correspondence and project material. It is not published as a client example or used in promotional material without an appropriate separate basis.
Our consultancy does not require access to your personal account passwords, banking credentials or private account login details.
When Information May Be Shared
We do not make personal information publicly available as part of our ordinary consultancy process. We may share relevant information with the following categories of recipients where necessary:
- Website hosting and technical support providers responsible for operating and maintaining the website.
- Website form and order-management service providers that process enquiry or order information on our behalf.
- Business email and communication providers used to manage correspondence and service arrangements.
- Payment service providers that process transactions and related transaction records.
- Professional advisers, accountants and legal representatives where relevant to their services.
- Public authorities, regulators or law enforcement bodies where disclosure is required or legally permitted.
Service providers acting on our behalf are expected to process information only under appropriate arrangements and for the purposes for which they have been engaged.
We do not sell personal information to third parties. We do not disclose consultancy materials to unrelated businesses for their own marketing activities.
International Transfers
Some website, email, hosting or other service providers may process information in countries outside the United Kingdom. The location of processing depends on the providers and technical services actually used by the website.
Where personal information is transferred outside the United Kingdom and the transfer is subject to UK data protection requirements, we will use an applicable lawful transfer mechanism. Depending on the circumstances, this may include UK adequacy regulations, an international data transfer agreement, the UK Addendum or another permitted safeguard.
Where required, an assessment of the transfer and relevant safeguards will be undertaken. Information about applicable safeguards may be requested using the contact details in this policy.
How Long We Keep Information
We retain personal information only for as long as it is reasonably necessary for the purposes for which it was collected, including relevant business, accounting and legal requirements.
The following periods are our intended standard retention schedule. A record may be deleted earlier where it is no longer needed, or retained for a different period where a specific legal obligation or documented need applies.
| Information category | Standard retention period |
|---|---|
| Unsuccessful enquiries | Up to 12 months after the last meaningful communication, unless a continuing matter requires the record. |
| Abandoned order records | Up to 90 days where no completed order or continuing enquiry exists, subject to technical and accounting requirements. |
| Consultancy working materials | Up to 24 months after completion of the relevant consultancy, unless a longer period is reasonably necessary for an ongoing matter or legal claim. |
| Essential order and financial records | Normally 6 years after the end of the financial year to which the relevant transaction record relates, where needed for accounting, tax or business record purposes. |
| General business correspondence | Normally up to 24 months after the matter is concluded, unless it forms part of a longer-term contractual or financial record. |
| Website technical and security logs | Normally up to 30 days, where supported by the website or hosting configuration, unless a security incident requires further investigation. |
These are planned standard periods rather than a guarantee that every record will be held for the full period. Records subject to a legal requirement, dispute, investigation or legitimate preservation need may be retained for longer where justified. When the applicable period ends, information will be securely deleted or anonymised where appropriate.
Information Security
We take appropriate technical and organisational measures designed to protect personal information against unauthorised access, accidental loss, alteration or disclosure.
Depending on the information and the systems involved, these measures may include access restrictions, account security controls, secure website connections, provider security arrangements and appropriate handling procedures for business documents.
Access to consultancy and customer information is limited to those who need it for relevant business purposes.
No method of electronic transmission or storage can be guaranteed to be completely secure. If an incident involving personal information occurs, we will assess it and take the steps required by applicable data protection law.
Your Data Protection Rights
Depending on the circumstances and the applicable legal conditions, you may have the right to:
- Request access to the personal information we hold about you.
- Ask us to correct information that is inaccurate or incomplete.
- Request deletion of personal information where the legal conditions for erasure are met.
- Request restriction of certain processing activities.
- Object to processing carried out on the basis of legitimate interests or for direct marketing, where the relevant legal conditions apply.
- Request the transfer of certain information in a structured, commonly used and machine-readable format where the right to data portability applies.
- Withdraw consent where processing relies on consent.
- Raise a concern with the Information Commissioner’s Office.
These rights are not absolute in every situation. Certain information may need to be retained where a legal obligation or another applicable exemption permits or requires this.
How to make a request
Please contact us using the email address provided in this policy. Include enough information for us to identify the relevant records and understand the request. We may ask for reasonable additional information to verify your identity before releasing personal information.
We will normally respond within one month of receiving a valid request. Where a request is complex or we receive multiple requests, the applicable legal rules may allow an extension of up to a further two months. If an extension is needed, we will explain this within the initial response period.
There is normally no charge for making a request. A reasonable fee or refusal may apply where a request is manifestly unfounded or excessive, as permitted by law.
Cookies & Website Use
Our website may use cookies and similar technologies to support essential website functions, remember relevant preferences, maintain website security and, where enabled, understand how visitors use the website.
Technologies that are not strictly necessary will only be used in accordance with applicable consent requirements. You can manage relevant preferences through the website’s cookie controls where available.
Further information about the types of cookies, their purposes and how to manage them is provided in our separate Cookie Policy.
Disabling certain cookies may affect some website functions, including features connected with enquiries or service orders.
External Websites & Services
Our website may contain links to external websites or services for reference or convenience. Those websites operate under their own privacy practices and terms.
We are not responsible for the privacy arrangements or content of external websites. We recommend reviewing the relevant privacy information before providing personal information to another organisation.
Changes to This Policy
We may update this policy where our website, consultancy activities, service providers or applicable legal requirements change.
Any revised version will be published on this page and will take effect upon publication unless a different effective date or arrangement is expressly stated.
Where a change materially affects how we use personal information already held, we will provide any additional notice required by applicable law before applying the new processing purpose.
We recommend reviewing this page periodically to remain informed about how personal information is handled.
Contact & Complaints
If you have a question about this policy, wish to exercise a data protection right or have a concern about the way your personal information is handled, please contact us using the details below.
SEQUENCE LABEL MANAGEMENT LTD.
Company Number: 15559717
Registered Office:
2b Swanfield Street,
London, England, E2 7DS
Email: enquiries@sequencelabel.services
Telephone: +44 7736 822214
Contacting the Information Commissioner’s Office
If you are dissatisfied with our response or believe that your personal information has been handled in a way that does not comply with applicable data protection law, you may raise a concern with the Information Commissioner’s Office (ICO).
Information and complaint guidance is available at ico.org.uk .
We aim to handle personal information carefully, transparently and only where it is relevant to our business activities and the services discussed with you.
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